# Merchandiser

Rendering 3D models on the web and in mobile apps is a powerful way to create interactive and engaging experiences for users. The Creator Platform allows users to create interactive 3D experiences for their websites and mobile apps without having to write any code.

**Use cases:**

* **Product visualisation:** E-commerce businesses can use this feature to create interactive 3D product visualisations on their websites. This can help customers to better understand and visualise products before they buy them.
* **Augmented reality:** AR developers can use this feature to create AR experiences that allow users to interact with 3D models in the real world for purposes such as gaming, education, and marketing.

**Benefits**:

* **Easy to use:** Rendering 3D models on the web and in mobile apps is typically very easy to do, even for users with no prior experience in 3D graphics.
* **Platform-independent:** 3D models rendered on the web and in mobile apps can be viewed on any device, including desktop computers, laptops, tablets, and smartphones.
* **Interactive:** Users can interact with 3D models rendered on the web and in mobile apps, such as rotating them, zooming in and out, and clicking on them to learn more information.
* **Save time and money :** Creator platform eliminates the need to hire expensive 3D artists and developers, also is currently completely free to use.
* **Improve user engagement:** 3D content is more engaging and visually appealing than traditional text and images.
* **Increase conversions:** Studies have shown that 3D content can increase conversions by up to 70%.
* **Boost your brand:** 3D content can help you to create a unique and memorable brand experience.

**Related Topics:** 

* [3D / AR ](/knowledge-center/creator/projects/3d-ar.md)
* [Watch Step by Step tutorial](https://youtu.be/EpAHVBViOIY)

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